Design Direction

This was my first packaging design project, inspired by a story I was writing about a brand strategist working with a French chocolatier. The brief leaned into luxury while keeping a subtle, esoteric edge. I designed a chocolate series inspired by Tarot cards, using symbolism and restrained ornamentation to make the packaging feel premium, mysterious, and intentional.

This was my first packaging design project, inspired by a story I was writing about a brand strategist working with a French chocolatier. The brief leaned into luxury while keeping a subtle, esoteric edge. I designed a chocolate series inspired by Tarot cards, using symbolism and restrained ornamentation to make the packaging feel premium, mysterious, and intentional.